by Mike Williams | Jul 1, 2016 | Blog, Marketing News & Views |
On Monday, I wrote a blog about Brexit marketing lessons. I looked at the campaign from a marketing perspective and offered some practical insights for you to adopt in your marketing. I also criticised the lack of emotional appeal in the Remain campaign. Well now, ad...
by Mike Williams | Jun 29, 2016 | Marketing News & Views, Blog, Podcast |
New marketing podcast! Click the link below for some great marketing tips! On 27th June I was very pleased to be invited on to Koast Radio’s Mind Your Own Business show. In the recording below you can hear me chatting to host Ian Conway about what marketing is,...
by Mike Williams | Jun 27, 2016 | Blog, Marketing News & Views |
Time to nail my colours to the mast: I’m one of the 48% and I am shocked and disappointed by the referendum result. But the people have spoken and we all need to move forward and make the best of the situation. As always, for businesses there are both threats and...
by Mike Williams | Jun 7, 2016 | Uncategorized |
Today there was a minor social media storm over a billboard that TfL had commissioned at a total cost of nearly £100k (I’m clearly pitching to the wrong businesses). The poster contained the headline “TfL doesn’t make a profit because we reinvest all our income to run...
